DoctorBase does NOT protect a Doctor’s reputation (it GROWS it)
Apr 27
What DoctorBase software offers is transparency into what real patients are saying. We weed out the spam reviews and suspected false reviews – but we do NOT remove reviews or deprecate reviews from patients who have:
- responded to our initial query for verification OR
- validated by panda software (patient doctor analytics) OR
- validated by human beings, editors, and even the office staff who can identify that patient.
There are PLENTY of other websites offering appointment reminder software that will allow dentists and doctors to remove any negative reviews on their profile page they don’t like.
WE DON’T DO THAT. If more doctors understood how social media really works, they would realize that having 100% positive reviews looks odd, and that having such an “astro-turfed” profile actually hurts their reputation.
On DoctorBase, if you have a good reputation offline, we can grow that great rep online through Google Local, Facebook, and Twitter. If you have a bad reputation, that will also grow online.
Such is the transformative power of Web 2.0. Doctors who ignore their reputation online or try and silence websites or patients into silence – or engage in astro-turfing behavior stand to lose a LOT as the web continues to transform. And it will happen a lot quicker than most think.
Compare that to:

This dentist in SF is LOVED by patients - regardless of whether a negative review or two might appear, there's plenty of happy patients who sing his praises. And because of that, not only is he one of the most popular cosmetic dentists in the city, but he is also one of the most trusted.
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